A mere five years ago it would have been unthinkable to use social media to drum up $24,000 for the republication of a book. We accomplished not only that, but have been able to price the book sustainably, launch a publishing think tank, sell direct to our audience and buck traditional distribution channels. We are, undeniably, in an era shaping the future of publishing — how it happens, with whom it happens, and on what terms it happens.

Craig Mod’s excellent essay on books, publishing and raising capital.